Marketing Division

Marketing division carries out the functions of selling the items produced in the production centres belonged to the Department of Industries and the items produced by the hand craftsmen living in the Western Province to the customers.

 

Craft Lanka outlets – 14 outlets (05 in Kalutara district, 04 in Colombo district and 05 in Gampaha district) are maintained in the name of Craft Lanka in the province under the marketing division and in addition to this a mobile outlet is also being operated. Selling items come mainly under 2 categories.

• Items produced in the production centres belonged to the Department of Industries (W.P.) (handloom textile, coir, leather, clay)
• items purchased from the hand craftsmen living in the Western Province

Below methods are followed in carrying out marketing activities under above outlets.

• Daily cash sales
• Loan sale of handloom textiles for the public officers
• Sale on orders

Average annual sale of Craft Lanka outlets under the above means is about Rs. 90 million.

Generally about Rs. 6 million is paid annually for the hand craftsmen on behalf of sold items.